Multi-Perspective Recommender Systems
Recommender systems play a critical role in online business as relevant personalized recommendations can have huge impact on users' consumption and purchase decisions. With deeper involvement of such automatic decision support in various specific contexts and tasks, concerns also arise regarding appropriate application and adaptation of the systems to generate high-quality recommendations. This stream of research aims at addressing some of the existing challenges in this field by providing multi-perspective solutions.
- Voice Your Preferences: Dual Effects of Personal Voice on Recommender Systems. Yaqiong Wang, Scott Schanke, Zongxi Liu, Huimin Zhao. Major Revision at INFORMS ISR
- Recommending Composite Items Using Multi-Level Preference Information: A Joint Interaction Modeling Approach. Xuan Bi, Yaqiong Wang, Gediminas Adomavicius, Shawn Curley. Under Review at IEEE TKDE [Arxiv]
- From Taste to Fit: Value of Personal Preference and Domain Expertise in Composite-Item Recommender Systems. Yaqiong Wang, Xuan Bi, Gediminas Adomavicius, Shawn Curley. Work in Progress
- Efficient and Flexible Long-Tail Recommendation Using Cosine Patterns. Yaqiong Wang, Junjie Wu, Zhiang Wu, Gediminas Adomavicius. INFORMS Journal on Computing, 37(2), 2025 [Journal]
Complementing Individual Predictions for Intelligent Decision Support
Applying data-driven decision support in real-world contexts is complex in that the automated predictions are often imperfect due to noisy, limited data or simplified mathematical or statistical assumptions. The imperfection of predictive models poses challenges in decision-making facilitation, especially in highly risk-sensitive domains like pharmaceutical research, medical diagnosis, or financial markets. This stream of research advocates multi-dimensional evaluation of data-driven predictive modeling solutions for the purpose of their intelligent applications and make methodological contributions to advance predictive-analytics-based decision support.
- Improving Reliability Estimation for Individual Numeric Predictions: A Machine Learning Approach. Gediminas Adomavicius, Yaqiong Wang. INFORMS Journal on Computing, 34(1), 2022 [Journal]
Retailer Channel Management in the Digital Age
The rapid development of the Internet technologies and their applications to the retailing industry has made the online channel an imperative consumer touchpoint. In practice, retailers have experimented with multi-channel strategies by having online storefronts to supplement their existing pool of offline stores. This set of works combine different research methods to study the economic value stemming from the synergy between online and offline channels, understand whetehr and how different channels would improve overall business performance and adapt data analytics to avoid malicious product-related information manipulation in the online channel.
- The Role of Physical Stores in the Digital Age: Assessing the Product Showcasing Effect and its Mechanisms. Jason Chan, Yaqiong Wang, Kaiquan Xu, Xi Chen. Work in Progress
- hPSD: A Hybrid PU-Learning-Based Spammer Detection Model for Product Reviews. Zhiang Wu, Jie Cao, Yaqiong Wang, Youquan Wang, Lu Zhang, Junjie Wu. IEEE Trans. on Cybernetics, 50(4), 2020. [Journal]